Uber Eats, new AFA digital sponsor
For the first time in Argentina, Uber Eats signs a sponsorship with an organization linked to football. One year after Uber becomes a digital sponsor, the online delivery platform will continue this positioning by signing the same agreement. With a duration, in principle, of one year, AFA allows these brands greater visibility.
“Accompanying a passion as strong as Argentine soccer is a unique opportunity and an honor for Uber Eats. We join as a digital sponsor a symbol that is associated worldwide with the idea of sharing and enjoying with friends and family, as in the case of food, ”said Marcelo Fagalde, Business Development Manager for Uber Eats Argentina and Uruguay.
Currently the platform is available in Mendoza, Córdoba, La Plata, Buenos Aires and Greater Buenos Aires. Competing against their peers, which some have already bet on football in sponsorships, the link with AFA will give Uber Eats the possibility of performing various actions to position itself in the market and be another option for consumers.