Olimpia presented Tigo as naming rights of its stadium

Olimpia presented Tigo as naming rights of its stadium

The idea of ​​naming rights begins to reach the South American market. Being a very common business unit in Europe, Olimpia expanded its sponsorship with Tigo and now its stadium will be called Tigo Manuel Ferreira.


The three-time Uruguayan soccer team took an important and innovative step in our region. Being a few with naming rights (the vast majority of Brazilians), Olimpia presented an agreement through its social networks and the application of the new name will be from this moment.


Olimpia only mentioned the modification of the name, in terms of terms and amounts there is still nothing official. The only thing that was announced, that with this agreement what will be replaced is the lighting of the new "Tigo Manuel Ferreira".