KitKat launched a special Formula 1 chocolate
Nestlé activated its sponsorship with the motor racing competition with their first joint product.
The chocolate features the original KitKat flavor, shaped like a racing car and with the F1 logo on the packaging. It is already on sale in stores in the United Kingdom, Italy, France, Austria, Switzerland, Ireland, Australia, and New Zealand.
KitKat became the "official chocolate of F1" in late 2024, in an agreement aimed at a young audience. Other activations will include fan experiences at races and giveaways for trips to the various Grand Prix.
