HSBC renews its bond for five seasons with Tottenham Hotspur

The HSBC bank renewed its sponsorship with Tottenham Hotspur for five seasons and the benefits agreement for fans in the United Kingdom and Hong Kong, the bank's headquarters. In addition, the Asian company will be linked to the founding of the English group.

HSBC will seek to attract new fans through digital campaigns co-created with the club. In addition, the bank supported the Tottenham Hotspur Foundation and its education, employment, health and social inclusion projects.

“The agreement gives us the opportunity to connect with new and connected customers. "We have always believed that sport has incredible power to bring people together, promote physical and mental well-being and boost inclusion, so we are excited to work with Tottenham Hotspur," said Jonathan Castleman, Global Director of Partnerships for HSBC .

Photo: Courtesy

Source: Tottenham Hotspur