Adidas launched new shirts for its women's teams, inspired by nature
In the run-up to the Australia/New Zealand 2023 Women's World Cup, Adidas presented the Away shirt models of several selected teams sponsored by the brand that will participate in the competition.
The German jersey is inspired by the Black Forest of Zauberwald; that of Japan at sunset on Mount Fuji; the Argentine in the Serranía de Hornocal, in Jujuy; the Spanish in the coral reefs on the coast; that of Colombia in the Caño Cristales River; and the Swedish shirt refers to the frozen rivers and glaciers of that country.
The kits of Italy and Jamaica were also included in the presentation, although since they are federations that recently signed with the brand, they did not have designs of this type. Belgium, on the other hand, despite not being in the ad, launched its sky-inspired shirt under the slogan "the sky is the limit."