Puma and ProDirect launched a special edition boot inspired by Formula 1
This is the “Ultra Ultimate x Mexico” model, with a design based on the Autódromo Hermanos Rodríguez, the venue for the upcoming Grand Prix.
The model features a black base with red and green details, reflecting the colors of the Mexican flag. Additionally, the upper part includes references to the track’s curves.
On the other hand, the tongue displays the national colors fading into a checkered flag. A decorative snake on the side pays homage to both PUMA’s Evospeed line and Mexican culture.
It’s worth noting that ProDirect Soccer is one of the largest online sportswear retailers worldwide. This is not the first time these two brands have teamed up to release exclusive products.
The German company has already partnered with motorsports on several occasions, collaborating with brands such as BMW, Ferrari, Ducati, and Porsche.